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The Historic Design Brand Did It Again and Made History at the FIFA World Cup 2026
French luxury shines again in the World Cup final with a unique trunk for the trophy.
The trunk that guards the glory
Louis Vuitton presented the custom trunk that will protect the FIFA World Cup 2026 trophy during the pre-match ceremony. It is a handcrafted piece, made in the brand's historic workshops, that combines leatherworking tradition with design innovation. The trunk is not just a luxury item, it is a symbol of how fashion and sport intertwine on the grand global stages.
A consolidated relationship with FIFA
The French firm is once again in charge of the official trunk for the fifth consecutive time since South Africa 2010. With each edition, Vuitton reinforces its role as the guardian of the most coveted trophy in football. This Sunday, in the final between Spain and Argentina, the trunk will be brought onto the field by brand ambassadors and a football legend, in a gesture that blends spectacle, tradition, and high-impact marketing.

Capsule collection for collectors
In addition to the official trunk, the maison launched a limited collection inspired by the championship, aimed at collectors and luxury enthusiasts. They are pieces that seek to capture the spirit of the World Cup and transform it into exclusive objects, reaffirming Vuitton's strategy of linking its identity with major cultural and sporting milestones.












