The 2025-26 campaign has established Morgan Rogers as one of the brightest stars in European football. Guided by Unai Emery, the versatile attacker has evolved into a key figure for Aston Villa and one of the standout performers in the Premier League.

Villa enjoyed a memorable season, finishing third in the league, securing Champions League qualification and ending a decades-long wait for major European silverware. Rogers played a central role throughout the campaign, consistently delivering in crucial moments.

Among his most memorable contributions were a decisive goal in the European final against SC Freiburg in Istanbul and another vital strike against Liverpool FC that helped secure the club's place in next season's Champions League.

His production was impressive across all competitions. Rogers recorded 14 goals and 9 assists while accumulating more than 4,500 minutes on the pitch. His durability, versatility and growing influence have dramatically increased his market value.

According to CIES estimates, Rogers is now valued at approximately €137 million, placing him among the five most valuable players in world football. The only names ranked ahead of him are Lamine Yamal, Erling Haaland, Kylian Mbappé and Michael Olise.

At just 23 years old and under contract until 2031, Aston Villa remains in a strong negotiating position. Nevertheless, after such an outstanding season, interest from Europe's biggest clubs appears inevitable.

Rogers has moved beyond the prospect stage. He is now one of the most sought-after talents in the global game.

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