Doris Burke’s “Free Throw Merchant” Comment on Shai Gilgeous-Alexander
During Game 1 of the Western Conference Finals between the Oklahoma City Thunder and Minnesota Timberwolves, ESPN analyst Doris Burke referred to Shai Gilgeous-Alexander as a “free throw merchant.”
The phrase, often used on social media to criticize players who frequently draw fouls, caught many by surprise when used on a national broadcast. Shai Gilgeous-Alexander finished the game with 31 points, including 11 points from 14 free throws, highlighting his ability to get to the line repeatedly.
Gilgeous-Alexander has been one of the league’s leaders in free throw attempts throughout the season, averaging 8.8 per game—second only to Giannis Antetokounmpo. His playoff numbers are even higher, with an average of 9.2 attempts per game, which has intensified scrutiny over his style of play.
Growing criticism and controversy
The high volume of fouls called in Gilgeous-Alexander’s favor has sparked widespread debate. Critics argue that he sometimes exaggerates contact to draw fouls, a tactic that frustrates opponents and fans alike.
During Game 1, Minnesota Timberwolves’ Anthony Edwards showed visible frustration, even receiving a technical foul for throwing the ball toward Gilgeous-Alexander after a foul call.
Prominent NBA commentator Bill Simmons weighed in on the controversy, calling the fouls awarded to Gilgeous-Alexander “really scandalous.” Simmons pointed out that playoff basketball is traditionally more physical and that referees usually allow more contact, making the frequent whistles in favor of Gilgeous-Alexander stand out even more.
This perceived inconsistency in officiating has fueled the debate about how much protection star players should receive and how much physicality should be allowed in postseason play.
Skill versus gamesmanship
Supporters of Gilgeous-Alexander argue that drawing fouls is a legitimate skill, requiring savvy and basketball IQ, and is a crucial part of his offensive game. Consistently getting to the free-throw line not only boosts his scoring but also puts pressure on opposing defenses and can wear down key defenders.
However, detractors see the “free throw merchant” label as a critique of what they view as flopping or overreliance on fouls, which they believe disrupts the flow and competitiveness of the game.