Juventus chief executive Maurizio Arrivabene has confirmed Paulo Dybala will leave the Bianconeri when his contract expires at the end of the season.
Dybala moved from Palermo to Juventus in June 2015 in a deal worth up to €40million and has since scored 80 goals in 202 Serie A appearances.
The forward was on target in Sunday's 2-0 win over Serie A strugglers Salernitana, with Alvaro Morata alone matching his league tally of eight for Juve so far this season.
Dybala now has 113 goals across all competitions for Juve, ranking him third all-time among the club’s non-Italian scorers, behind only David Trezeguet (171) and John Hansen (124).
However, head coach Massimiliano Allegri suggested he did not know what the future held for the Argentina international, before reports claimed he would be departing.
Arrivabene reinforced those claims on Monday, as he told Tuttomercatoweb.com: "The most important change is that Juventus has not renewed Paulo Dybala's contract.
"With the transfer market, I reiterated it: the approach was sincere. With the signings made in January, with the arrival of [Dusan] Vlahovic, Paulo's position is not what it was any more at the centre of the project.
"That is why we preferred to make this kind of decision."
Previous reports suggested Dybala had reached a verbal agreement with Juve last October before nothing came of the negotiations, and Arrivabene acknowledged the club's January business had changed their thinking.
"The parameters were different. I had already talked about it; no one has ever questioned Paulo's ability," he continued. "There were considerations to be made on appearances, contract length and financial considerations.
"We had to make our choices in January, we made them, we got here. For Juventus, it would have been easy to make a lower offer, but it would have been disrespectful towards Paulo. The decision has been made. Today's meeting was friendly, clear and respectful."